This week, retail expert Heidi Csencsits continues her sage advice to solution vendors about conducting successful solution demonstrations—including tips on virtual demos. If you missed the first three points, you can read them by clicking here for Parker Avery’s blog post from last week.

As stated earlier, much of this may sound like common sense, but we have too often witnessed these actions demonstrated in practice. Be thoughtful, respectful, and courteous to the attendees who are giving up multiple days out of their schedules to find the best solution to meet their business needs. Read all communications thoroughly and follow instructions. Communicate with the designated resources for questions or follow-up. Keep your promises–if you need to circle back on something, do it quickly.
So many companies have managed to get by with aged systems with the intent to update them a few years in the future. However, many of our retail and consumer goods customers are quickly facing the need to re-prioritize automation and simplification in their internal landscapes. This means faster RFP/demo processes and decision making. Help them to make the best decision for their companies by coming to the demonstration with your best foot forward and leaving a positive lasting impression.