Parker Avery Establishes Pricing Council to Solve Retail Pricing Challenges
Council to Drive Innovative Pricing Strategies and Solutions Beyond Software
ATLANTA, GEORGIA April 15, 2025—The Parker Avery Group, a leading consulting and analytics firm for retail and consumer goods, proudly announces the establishment of its Pricing Council. The council aims to solve complex pricing challenges across industry segments.
Unlike conventional pricing strategies that focus primarily on technology implementations, Parker Avery’s Pricing Council is committed to a comprehensive approach, including advanced analytics, process improvement, organizational change, continuous modeling and optimization, performance measurement, and strategic refinement.
“Pricing is a dynamic area of retail that requires more than just technology,” said Sam Iosevich, Parker Avery’s Chief Analytics Officer. “Our goal is to provide clients with ongoing enhancements, actionable insights, and meaningful strategies that maximize return on investment.”
The Parker Avery Pricing Council will be pivotal in shaping and tailoring the firm’s comprehensive ‘Results-as-a-Service’ price optimization offering. This offering harnesses the power of advanced analytics, process improvements, and organizational change to achieve measurable, long-term outcomes.
Our goal is to provide clients with ongoing enhancements, actionable insights, and meaningful strategies that maximize return on investment.
– Sam Iosevich, CAO
Pricing Council Members
- Sam Iosevich, Chief Analytics Officer, The Parker Avery Group
- Eddy Salas, SVP Retail Strategy, DataWeave
- Jeffrey Kittell, Pricing and Analytics Specialist
The council will help retailers and consumer brands enhance strategies to align pricing with larger business goals, drive meaningful improvements in pricing capabilities, and support cross-functional collaboration to deliver sustainable value.
For more information about The Parker Avery Group’s Pricing Council or its Results-as-a-Service offering, please visit https://parkeravery.com/.
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