In this episode, Senior Director of Marketing, Tricia Gustin, interviewed Parker Avery’s CEO, Robert Kaufman, along with inventory and supply chain expert Rob Oglesby to discuss sourcing strategies and actions retailers and consumer brands need to consider as we continue to face highly disruptive supply chains.
The team explores considerations such as:
- How do retailers and consumer brands need to change how they think about and manage their sourcing strategies during such tensions and unknowns?
- There is also a fair amount of consumer unease about products made overseas, in countries that are not America-friendly, and increasing desire for “Made in the USA” and even local products. How do consumer brands and retailers handle this, realizing the cost and price points may not be competitive with foreign-made counterparts?
- What technologies do retailers and consumer brands need to be investigating to remain viable and competitive?