With a complex business model consisting of retail, franchise, and e-commerce channels, the company was rapidly expanding across international borders, reaching 20 million customers in 32 countries. To consolidate buying power and improve supply chain efficiency, the company desired to improve its inventory management tools and business processes focused on a customer centric model. The company’s legacy systems needed to evolve to support the expanding international needs. As such, a new system supporting merchandise financial planning, (MFP), assortment planning (AP), forecasting, replenishment, and allocation was acquired to help enable the expansion and provide the ability to optimize inventory across channels and countries.
At the same time, the product lifecycle management (PLM) processes and tools were being upgraded to support more efficient and responsive product development processes in producing the best products to align with the company’s target markets.