Demand Intelligence Deep Dive

The backbone of Demand Intelligence is Parker Avery’s advanced analytics platform that uses sophisticated machine learning modeling with differentiating capabilities. With an open-source architecture, the platform provides a stable and accurate demand signal across hierarchy and time.

Advanced data hygiene processes ensure that anomalous behavior, as was witnessed during the COVID-19 pandemic, does not adversely affect forecast accuracy. Further, our highly scalable solution is designed to process billions of time series quickly and efficiently.

Let’s walk through how Parker Avery’s Demand Intelligence is far different from other demand planning solutions, as well as why and how your company will continue to achieve meaningful financial benefits.

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Demand Intelligence Software as a Service Offering

Parker Avery’s Demand Intelligence Software as a Service (SaaS) offering is based on our advanced analytics-driven demand platform. The demand platform projects an accurate, stable, and unified demand signal that may be propagated across the enterprise for planning, pricing, marketing, fulfillment, operations, and all other functions dependent on demand.

Our SaaS offering is a turn-key solution that includes continuous platform updates and demand signal monitoring and modeling. Our service minimizes IT involvement as data is ingested in the available system format.

Continuous Monitoring and Modeling Improvements

Our Demand Intelligence SaaS includes the ongoing monitoring of model health, model experimentation and improvement, and executive updates. These updates are performed by our analytics team, largely made up of mathematics, statistics, and engineering PhDs who keep the demand platform at the cutting edge of AI/ML technology.

  • Demand platform improvements are queued based on collaborative discussions with our clients and their feedback.

  • Our analysts also concentrate their modeling improvement efforts based on the output from diagnostics reports.

  • Post-implementation, our team will create a set of diagnostic alerts and reports that will aid in monitoring the health of the demand signal.
  • Monthly executive updates provide insight into the system’s health, active/future model improvement efforts, and demand platform improvements.

Solution Highlights

Home Screen

Home Screen

Provides all notifications on a user-friendly dashboard; eliminates email exchanges and attachments; promotes “one version of the truth;” supports internal collaboration and accountability

Demand Plan

Demand Plan

Provides fast and flexible demand planning; graphical representation and precise, real-time data inform planner decisions; advanced analytics enable easy identification of opportunities and issues

Task Management

Task Management

Provides all notifications on a user-friendly dashboard; eliminates email exchanges and attachments; promotes “one version of the truth;” supports internal collaboration and accountability

Process Tracking

Process Tracking

Provides fast and flexible demand planning; graphical representation and precise, real-time data inform planner decisions; advanced analytics enable easy identification of opportunities and issues

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Why Parker Avery?

For over two decades, our team has been building advanced analytics systems that drive successful demand planning and inventory investments across some of the world’s largest retailers and consumer brands. We continue to make advances in forecasting through deep data science expertise as well as through partnerships with consumer brands, retailers, and academia.

Complementing our Demand Intelligence platform, Parker Avery’s consulting professionals have deep leadership-level experience within the retail and CPG industries. Our deep expertise in merchandising, planning, omnichannel, and supply chain holistically informs enhancements to our Demand Intelligence platform to ensure it continues to solve real business challenges. Where needed, our team brings leading business process expertise and change management tools to ensure adoption and sustainment of new capabilities.

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