Analytics: A Win-Win Approach

Analytics: A Win-Win Approach

Analytics: A Win-Win Approach

Analytics: A Win-Win Approach

Recently on Parker Avery’s Talk Retail to Me,” podcast, our Chief Analytics Officer, Sam Iosevich, and his long-time colleague, George Arutyunyants discussed George’s continuous journey through advanced analytics. As the firm’s Senior Director of Analytics, George explained how Parker Avery uses a win-win approach to analytics development by leveraging deep retail and consumer goods industry expertise, combined with strong partnerships with clients and academia.

This week, we give you some key takeaways from their insightful conversation.

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Every Client Contributes to Better Analytics

The driving force behind any system development is truly listening to the client. The Parker Avery analytics team maintains the mindset of “having two ears and one mouth” to ensure clients’ needs are not just met but are exceeded. Our clients continually ask for new functionality and new applications of the system. These requests bring new learning and new challenges, which ultimately improve Parker Avery’s analytics platform. George admits these challenges sometimes result in many sleepless nights, however, they always strengthen the analytics platform’s capabilities. This philosophy has been a long-standing practice and should perpetually carry forward: listen, build,